Integrated Marketing Programs
DGMN investment unlocks media amplification and added value within DG enterprise marketing campaigns, driving incremental reach through deeper shopper integration.
Overview
- Own high-traffic cultural and seasonal moments that matter for DG customers
- Align national marketing and retail storytelling
- Build awareness beyond standalone media plans
Placements
- myDG® Same-Day Delivery
- Seasonal
Reporting & Measurement
- Attributed sales – amplified Email Slice & Push Notification
- Attributed sales – amplified paid media
- Impressions + page views – amplified owned and operated placements
- Standard DGMN reporting for paid tactics
Ready to activate? Reach out to your DGMN Sales Representative to learn more or get connected to start driving results with our Integrated Marketing Programs today.