Media Built Better
To learn more about the full range of media specifications and guidelines connect with our DGMN team today.
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Creative Specs Per Tactic
Bring your brand to life with high-impact video, rich media, and native display formats—designed for mobile-first shopping experiences. For full technical specs available in our Playbook and Tool Kit, please reach out to your DGMN Sales Lead.
DISPLAY CREATIVE
CategoryDIMENSIONS / SPECSFILE TYPES, ETC.
ON-SITES640x100, 728x90, 970x90JPG
OFF-SITES: MOBILE+STANDARD300x50, 320x50, 300x250, 728x90, 160x600, 300x600HTML5, JPG, GIF
OFF-SITES: MOBILE ONLY300x50, 320x50, 300x250, 728x90HTML5, JPG, GIF
COMMERCE DISPLAY ADS270x390, 1242x300JPG
DIGITAL OUT OF HOME720x208, 840x400, 1044x324, 1080x1920, 1280x960, 1400x400, 1920x960, 1920x1080JPG
EMAIL & PUSH
CategoryDIMENSIONS / SPECSFILE TYPES, ETC.
DEDICATED EMAILFULL-WIDTH OF EMAIL: 600PXJPG SLICES
MARKETING EMAIL SLICE1200X800 (40PX TALL SPONSORED TAG REQ.)JPG
TARGETED DIGITAL COUPON EMAILLOGO MAX WIDTH: 150PXOFFER TITLE, 30 CHAR. MAX
SOCIAL WEBSITE & APP
CategoryDIMENSIONS / SPECSFILE TYPES, ETC.
DG STORIES & APP SCREEN TAKEOVERMUST ALLOW 350PX BOTTOM CLEARANCE, REC. 2 STORIES PER SETCTA OPTIONS
PREMIUM STORIESMUST ALLOW 350PX BOTTOM CLEARANCEENGAGEMENT OPTIONS
META1080X1080, 1080X1920OPTIONAL: 1920X1080, PRIMARY TEXT: 125 CHAR. MAX
META CAROUSELHEADLINE & DESCRIPTION, 27 CHAR. MAX EACH3-5 IMAGES, VIDEOS, OR GIFS RECOMMENDED
CUSTOM LANDING PAGES, STANDARD
CUSTOM LANDING PAGES, BRAND EXPERIENCE
HOMEPAGE TAKEOVER
AUDIO & VIDEO
CategoryDIMENSIONS / SPECSFILE TYPES, ETC.
PROGRAMMATIC AUDIOCHOICE OF :15 OR :30 SEC. DURATIONMP3
IN-STORE AUDIOCHOICE OF ONE :30 OR TWO :15 ADSWAV
VIDEO & CTV, STANDARD & SEASONAL1920X1080, :15 SEC. MAX DURATIONMP4
VIDEO & CTV, LOGO TAGGED1920X1080, :15 SEC. MAX DURATIONMP4
MUST SHOW DG LOGO BEFORE SKIP
